Why Pure Aloha Beauty?

The question I get asked a lot is, “Why the name Pure Aloha Beauty?”, my answer: Aloha means more than just hello and goodbye. When broken down, Alo- means presence, Ha- means breath or breath of life. In the hawaiian language, Aloha means love, compassion, mercy, affection, and peace.

 Throughout mytime in Hawaii, I’ve truly experienced the meaning of Aloha. I have felt the peace, love, and mercy in the Hawaiian culture. My life has changed in many ways since this experience, not only did I get my degree that I’ve been afraid to achieve for so many years, I also made other changes that have made my life better and made me a better person. I’ve discovered so much about myself that I didn’t even know, I found out that I’m stronger than I thought.

I’ve hiked 12 miles on a muddy, steep, narrow, slippery trail using ropes to climb up a mountain with my best friend, and it wasn’t until we had almost finished this hike when we were met by a group of hikers who seemed prepared for Mt. Everest, and looked very shocked to see us coming down the mountainside that I realized what we had just accomplished. They asked us if we had actually gone all the way to the top of the mountain to which we casually answered, “yes”. My best friend and I looked at each other without a clue as to why the hikers looked surprised that we had done it. They told us that this was their 3rd attempt to get to the top of this mountain.

My best friend at just one of our many hikes!

I had just accomplished one of the biggest challenges of my life. I felt so many things at that moment, I felt strong physically and mentally, I felt like I could do so much more than I thought. Since then, I’ve challenged myself, I’ve even set a goal to do a Half  Marathon, which I finished 31st out of the 52 women in my age group.

Xterra World Championship Half Marathon Oahu 2014
Xterra World Championship Half Marathon Oahu 2014

I started my natural skincare business while working as a Medical Assistant/Office Manager for three Naturopathic doctors while in Hawaii. Working with these doctors, I had the opportunity to learn about essential oils, which they used as part of the treatment for their patients. I also learned about herbs, tinctures and other holistic ways of treating different medical conditions. I decided to incorporate this new knowledge and started Pure Aloha Soaps and Beauty. None of this was necessarily new to me because I grew up with my grandmother who grew everything we ate, like rice and other vegetables, and also raised cows, chickens, and goats on her farm.

My experience while in Hawaii has been one that’s unlike any other I’ve had because of the people, the mix of cultures, and Oahu’s natural beauty. I’ve made friends from all over the world, coexisting, learning about each other’s similarities while embracing each other’s differences without judgment, but with welcome, acceptance, and pure Aloha.  I’ve learned more about humbleness, because people with very little to give were so generous, and that the world really is such a small place, you never know who you’ll meet and how they can affect your entire life. One of the doctors I worked for had even gone all the way to my country, a place in West Africa very few people seem to know about. She has traveled the world and is an amazing, well known, and loved doctor who has been a midwife for over 20 years, yet she is one of the most humble people I’ve ever met. I feel my experience in Hawaii has been a way of bringing me back to nature and to my true self, and I am grateful for this.

My goal is to inspire others, especially those who have dreams but deal with doubts. I want them to know that you can build something from nothing, and that you can learn and better yourself if you just give yourself a chance. My advice to anyone is to focus on the positive things you have done and can do instead of focusing on all the things you can’t do because you never know how great you’ll be unless you try.

2 thoughts on “Why Pure Aloha Beauty?

  • 06/07/2016 at 5:17 am

    Love this blog! I am from Hilo, Hawaii and am just starting to get my feet off the ground with owning my own business (which is my dream) as well as struggling with doubts in what I am doing. But thank you for the inspiring insight! It has made me feel lucky to be raised here in Hawaii!

    • 06/07/2016 at 2:10 pm

      Hello Maile, thank you for stopping by!
      Congratulations on your new adventure, I wish you all the best. I am so glad you found this post to be an inspiration to you. I never had a chance to do some island hopping while I was on Oahu but my family and I want to go back as soon as we can. You are truly lucky to call Hawaii home!


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